Trade marks

Trade mark attorneys dedicated to protecting your organisation

Our specialist trade mark attorneys and solicitors protect the rights of UK and global brand owners in markets as diverse as automotive, consumer goods, sports, food and drink, clothing, pharmaceuticals and technology.

Mathys & Squire’s expert trade mark attorneys understand the importance of making your company stand out with its own identity, and how vital it is to protect your valuable brand from inevitable threats from competitors. 

The effective management of a trade mark portfolio encompasses the delivery of a wide range of services. 

Our trade mark services

Trade mark searches

We search the trade mark register, often in conjunction with other research tools. By performing this search, we can determine if a client’s chosen trade mark is free from third-party encumbrances and capable of registration.

Domain name trade marks

Domain names are a vital business tool and valuable commercial asset. Although it is not commonly addressed, domain names also form an important part of a business’ IP portfolio. As a result, all businesses must protect their online investment by registering relevant domain names and, if necessary, applying for trade marks incorporating such domain names.

Trade mark portfolio management

Many of our clients enjoy online access to their trade mark portfolios. We collaborate closely with our clients to fully understand their business and its future needs, enabling us to provide optimal advice and form a strong commercial partnership.

Trade mark registration service

Registering a trade mark helps ensure that income is not lost and is a powerful weapon in preventing the abuse of a brand by competitors or criminals intent on misleading consumers.

Trade mark exploitation

Proactively managing trade mark licensing to third parties can generate substantial income. Many global brands under our management earn more revenue from licensing their registered trade marks for use on non-core products than from their own manufactured goods.

Trade mark oppositions

Our team collaborates with clients to reduce the risk of opposition to their trade mark applications by conducting thorough searches to identify any conflicting trade marks before filing. We also have an impressive track record of successfully defending against oppositions.

International trade mark services

Receive comprehensive coverage worldwide, trade mark rights are geographical, and protection in one territory doesn’t automatically extend to other markets. We have an outstanding reputation for advising some of the world’s leading brands and assisting with their international strategies.

White labelling

Receive a sophisticated white labelling product, and have a proven track record working with many leading communication and design agencies.

We handle all trade mark search and registration work on behalf of the agency client, presenting under their brand. This allows agencies to offer added-value services and safeguard their clients’ interests.

Trade mark monitoring service

Receive monitoring services on an individual country, regional, or worldwide basis. Our team reviews all trade marks identified by the monitoring service to screen for potential conflicts with our client’s trade marks.

Our thorough screening process allows us to provide concise, tailored reports highlighting recommended actions to resolve any issues.

Additionally, we offer digital content monitoring for potential online IP infringements. Through our established partnership with a digital content monitoring provider, we receive detailed reports that we analyse on behalf of our clients.

Anti-counterfeiting

Counterfeiting can significantly harm brands, and we understand the damage caused by fake products in circulation.

We employ preventative measures to greatly reduce forgeries and ensure our clients have systems in place to address counterfeit products if they appear. We collaborate with clients to develop strategic anti-counterfeiting solutions and provide guidance on taking further action against counterfeiters when necessary.

Trade mark FAQs

Getting started with a trade mark application can be overwhelming. Get trade mark advice and find out the basics such as how trade marks work and how they can help you in our FAQs.

Effective trade mark portfolio management encompasses a wide range of services, including:

Trade mark filing process

Registering a trade mark is the best way to protect your brand ownership and reputation, however, getting started with the application can be overwhelming.

The process begins with a comprehensive search, filing an application, its examination and publication, and ends with an official registration and certification. See the full process below:

The importance of trade mark protection

A trade mark is a ‘sign’ (most typically a word or logo) that distinguishes your brand from those of your competitors. Once registered, it can be used to prevent anyone else using the same or similar mark for identical and similar goods and services. Trade marks are an asset to the business and can help the business grow.

A registered trade mark is a valuable IP asset and like any item of value it requires care and attention. Using a registered trade mark properly not only validates it, it also ensures that the mark does not fall into generic use.

Other important trade mark information

To learn more about trade marks and what our trade mark attorneys can do, see more information below.

What people say about us

“I have worked with the Mathys & Squire trade mark team since I joined Rigby & Peller. I find them to be highly responsive, and provide insightful commercial advice without pushing a point of view. I would not hesitate to recommend them.”

Rigby & Peller

“Mathys & Squire have been key to the development of Xaar’s IP portfolio since the late 1980s and have supported us through a number of changes in business focus in an increasingly competitive space. The support and advice we receive from their dedicated team is well considered and takes into account the commercial imperatives of our business. We appreciate the quality of the legal and technical knowledge of the Mathys & Squire team, and their pragmatic and flexible approach.”

Xaar

“We have been working with Mathys & Squire for over fifteen years, providing a trade mark registration and monitoring service. They are always available and very responsive whenever we need their support. The team are open, friendly and easy to work with, and it always feels like they are fighting our corner.”

Morgan Sindall

“I have worked with the trade mark team at Mathys & Squire since I became Head of Legal at UKFast. The team are pragmatic and knowledgeable, and partner, Gary Johnston is absolutely excellent. The team always show great understanding of our organisation and our commercial aims, and we work closely with them to protect our trade marks and brand.”

UKFast

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