{"id":24,"date":"2020-08-14T15:04:29","date_gmt":"2020-08-14T14:04:29","guid":{"rendered":"https:\/\/www.mathys-squire.com\/scaleup-quarter\/design-rights\/"},"modified":"2022-11-01T20:38:44","modified_gmt":"2022-11-01T20:38:44","slug":"design-rights","status":"publish","type":"page","link":"https:\/\/www.mathys-squire.com\/scaleup-quarter\/design-rights\/","title":{"rendered":"Design rights"},"content":{"rendered":"\n<div class=\"block-hero block-hero--arrow \"><div class=\"block-hero__background\" style=\"background-image:linear-gradient(rgba(0,0,0, 0), rgba(0,0,0, 0)), url(https:\/\/www.mathys-squire.com\/app\/uploads\/sites\/2\/2020\/08\/engineer-designing-medical-equipment-3912474.jpg)\"><\/div><div class=\"block-hero__container\"><div class=\"block-hero__content\">\n<div class=\"wp-block-group has-copy-combined-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h1 class=\"has-white-color has-text-color wp-block-heading\">Design rights<\/h1>\n\n\n\n<p><\/p>\n<\/div><\/div>\n<\/div><\/div><div class=\"block-hero__arrow\"><\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\"><em>What is a registered design right and is it right for you?<\/em><\/h3>\n\n\n\n<p class=\"has-text-align-center\">For practically all customer-facing products &#8211; whether a new software application or a physical product &#8211;&nbsp; design and product appearance is vitally important.&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"has-text-align-center\">A registered design is a form of IP right used for protecting the aesthetics of a design. Once a design is validly registered, it can generally be used to prevent anyone else using the same or a similar design. Registered designs offer a cost-effective way of protecting your IP and also offer (in the UK and Europe) a relatively long term of up to 25 years.&nbsp; Registered designs can be used to provide IP protection for products for which patent protection is not possible, or may instead offer a useful complement to patent protection.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"has-text-align-center\">Notably, protection can be focused on particular areas of a design, or on particular aspects such as a shape.&nbsp; Creative use of the registered design system can augment the IP protection available for your product.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-white-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-mathys-hub-animated-number block-animated-number\">\n<div class=\"wp-block-mathys-hub-animated-number-item block-animated-number__item js-animate-number  block-animated-number__item--centered\" data-number=\"12516\"><p class=\"block-animated-number__preview\" style=\"color:black\">12,516<\/p><p class=\"block-animated-number__value\" style=\"color:black\">0<\/p><p class=\"block-animated-number__text\">patent applications worldwide<\/p><\/div>\n\n\n\n<div class=\"wp-block-mathys-hub-animated-number-item block-animated-number__item js-animate-number  block-animated-number__item--centered\" data-number=\"2635\"><p class=\"block-animated-number__preview\" style=\"color:black\">2,635<\/p><p class=\"block-animated-number__value\" style=\"color:black\">0<\/p><p class=\"block-animated-number__text\">trade mark applications worldwide<\/p><\/div>\n\n\n\n<div class=\"wp-block-mathys-hub-animated-number-item block-animated-number__item js-animate-number  block-animated-number__item--centered\" data-number=\"1956\"><p class=\"block-animated-number__preview\" style=\"color:black\">1,956<\/p><p class=\"block-animated-number__value\" style=\"color:black\">0<\/p><p class=\"block-animated-number__text\">design applications worldwide<\/p><\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center\">Our specialists in design rights understand how best to utilise the various design systems in order to protect your product.&nbsp; Whether it\u2019s the shape, colour or material of a product that matters, our team will work to protect your designs and to ensure that they are registered effectively. We have a large and well-established designs practice which has helped numerous household names secure strategic protection for their designs internationally.<\/p>\n\n\n\n<p class=\"has-text-align-center\">We have particular expertise in obtaining broad design protection for features that pervade product lines, as well as significant experience in obtaining design protection for user interfaces.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-style-full-width is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-499968f5 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-underline\"><a class=\"wp-block-button__link\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/protecting-every-breakthrough#block_carousel\">Back<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n \n<div class=\"block-latest-news\" style=\"background:url('https:\/\/www.mathys-squire.com\/app\/uploads\/sites\/2\/2020\/08\/newspaper-origami.jpg') no-repeat;\">\n    <div class=\"block-latest-news__wrapper\">\n        <div class=\"block-latest-news__col\">\n            <h3 class=\"block-latest-news__title\">Latest insights, news and events<\/h3>\n        <\/div>\n        <div class=\"block-latest-news__col\">\n                            <div class=\"block-latest-news__item\">\n                    <a class=\"block-latest-news__link\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/emotional-perception-and-first-filing-strategies\/\">\n                        <h4 class=\"block-latest-news__post-title\">Emotional Perception and First Filing Strategies<\/h4>\n                    <\/a>\n                <\/div>\n                            <div class=\"block-latest-news__item\">\n                    <a class=\"block-latest-news__link\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/ip-insights-from-raengs-state-of-uk-deep-tech-2025-report\/\">\n                        <h4 class=\"block-latest-news__post-title\">IP Insights from RAEng\u2019s State of UK Deep Tech 2025 Report<\/h4>\n                    <\/a>\n                <\/div>\n                            <div class=\"block-latest-news__item\">\n                    <a class=\"block-latest-news__link\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/mathys-squires-startup-client-birdshades-featured-on-bbc-news\/\">\n                        <h4 class=\"block-latest-news__post-title\">Mathys &amp; Squire&#8217;s startup client Birdshades featured on BBC News<\/h4>\n                    <\/a>\n                <\/div>\n                            <div class=\"block-latest-news__item\">\n                    <a class=\"block-latest-news__link\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/what-is-the-secret-to-maximising-funding-as-a-uk-startup\/\">\n                        <h4 class=\"block-latest-news__post-title\">What is the secret to maximising funding as a UK startup?<\/h4>\n                    <\/a>\n                <\/div>\n                            <div class=\"block-latest-news__item\">\n                    <a class=\"block-latest-news__link\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/mathys-squire-runs-workshop-for-deep-science-ventures\/\">\n                        <h4 class=\"block-latest-news__post-title\">Mathys &amp; Squire runs workshop for Deep Science Ventures<\/h4>\n                    <\/a>\n                <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull is-style-narrow has-black-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center has-white-color has-text-color\">Over <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-mathys-pink-color\">80<\/mark> attorneys based in <br>the <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-mathys-pink-color\">UK<\/mark> and <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-mathys-pink-color\">Europe<\/mark>, and teams <br>based in <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-mathys-pink-color\">China<\/mark> and <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-mathys-pink-color\">Japan<\/mark>.<\/h2>\n\n\n\n<div class=\"wp-block-buttons alignfull is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-499968f5 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-fill-big\"><a class=\"wp-block-button__link has-black-color has-white-background-color has-text-color has-background wp-element-button\" href=\"\/scaleup-quarter\/get-in-touch\/\" rel=\"\">Get in touch with our experts<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:73px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>What is a registered design right and is it right for you? For practically all customer-facing products &#8211; whether a new software application or a physical product &#8211;&nbsp; design and product appearance is vitally important.&nbsp;&nbsp;&nbsp; A registered design is a form of IP right used for protecting the aesthetics of a design. Once a design<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-24","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Design Rights for Startups &amp; Scaleups | Intellectual Property<\/title>\n<meta name=\"description\" content=\"Learn more about design rights for your startup or scaleup business in the Mathys &amp; Squire Scaleup Quarter. Contact us to protect your IP.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/design-rights\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Design Rights for Startups &amp; Scaleups | Intellectual Property\" \/>\n<meta property=\"og:description\" content=\"Learn more about design rights for your startup or scaleup business in the Mathys &amp; Squire Scaleup Quarter. 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