{"id":15,"date":"2020-08-05T12:38:40","date_gmt":"2020-08-05T11:38:40","guid":{"rendered":"https:\/\/www.mathys-squire.com\/scaleup-quarter\/trade-marks\/"},"modified":"2022-11-01T20:41:09","modified_gmt":"2022-11-01T20:41:09","slug":"trade-marks","status":"publish","type":"page","link":"https:\/\/www.mathys-squire.com\/scaleup-quarter\/trade-marks\/","title":{"rendered":"Trade marks"},"content":{"rendered":"\n<div class=\"block-hero block-hero--arrow \"><div class=\"block-hero__background\" style=\"background-image:linear-gradient(rgba(0,0,0, 0.15), rgba(0,0,0, 0.15)), url(https:\/\/www.mathys-squire.com\/app\/uploads\/sites\/2\/2022\/01\/Trade-marks-Trainer-sole.jpg)\"><\/div><div class=\"block-hero__container\"><div class=\"block-hero__content\">\n<div class=\"wp-block-group has-copy-combined-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h1 class=\"has-text-align-center has-white-color has-text-color wp-block-heading\">Trade marks<\/h1>\n\n\n\n<p><\/p>\n<\/div><\/div>\n\n\n\n<p><\/p>\n<\/div><\/div><div class=\"block-hero__arrow\"><\/div><\/div>\n\n\n\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\"><em>There\u2019s only one of you. We help you keep it that way.<\/em><\/h3>\n\n\n\n<p class=\"has-text-align-center\">Our trade mark attorneys operate in the space where creativity meets legal, and have decades of experience in this fascinating area. We are branding enthusiasts in every sense: our aim is to fully understand your business &#8211; its values, message and strategy &#8211; so that we can ensure that every element of your customer interface is considered, protected and profitable.<\/p>\n\n\n\n<p class=\"has-text-align-center\">With an exceptional ability to offer advice that, whilst focusing on the legal benefits of trade mark protection, is always heavily based on your business\u2019 commercial goals and expansion plans, we aim to act as extensions of your team. The guidance and assistance our trade mark attorneys provide to an early-stage or fast-growth business can be invaluable in accelerating growth and removing potential obstacles along the way.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-white-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-mathys-hub-animated-number block-animated-number\">\n<div class=\"wp-block-mathys-hub-animated-number-item block-animated-number__item js-animate-number  block-animated-number__item--centered\" data-number=\"12516\"><p class=\"block-animated-number__preview\" style=\"color:black\">12,516<\/p><p class=\"block-animated-number__value\" style=\"color:black\">0<\/p><p class=\"block-animated-number__text\">patent applications worldwide<\/p><\/div>\n\n\n\n<div class=\"wp-block-mathys-hub-animated-number-item block-animated-number__item js-animate-number  block-animated-number__item--centered\" data-number=\"2635\"><p class=\"block-animated-number__preview\" style=\"color:black\">2,635<\/p><p class=\"block-animated-number__value\" style=\"color:black\">0<\/p><p class=\"block-animated-number__text\">trade mark applications worldwide<\/p><\/div>\n\n\n\n<div class=\"wp-block-mathys-hub-animated-number-item block-animated-number__item js-animate-number  block-animated-number__item--centered\" data-number=\"1956\"><p class=\"block-animated-number__preview\" style=\"color:black\">1,956<\/p><p class=\"block-animated-number__value\" style=\"color:black\">0<\/p><p class=\"block-animated-number__text\">design applications worldwide<\/p><\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>What is a trade mark?<\/strong><\/h4>\n\n\n\n<p class=\"has-text-align-left\">A trade mark is an IP right that provides the exclusive ability to use the protected creation in respect of particular goods or services. It is a legal mechanism that serves to protect the identity, reputation and customers of a company, whilst ensuring continued brand loyalty.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Registered trade mark rights are renewable indefinitely and therefore provide businesses with lifelong assets that will grow in value alongside the businesses\u2019 continued success. Some of the world\u2019s largest brands are valued at billions of pounds. This is why our attorneys take the protection of your brands extremely seriously from the outset; they understand that your creativity is valuable and know from experience that they can help you maximise this.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-style-default is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-499968f5 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-underline\"><a class=\"wp-block-button__link has-mathys-charcoal-background-color has-background\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/protecting-every-breakthrough#block_carousel\" style=\"border-radius:50px\">Back<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n \n<div class=\"block-latest-news\" style=\"background:url('https:\/\/www.mathys-squire.com\/app\/uploads\/sites\/2\/2020\/08\/newspaper-origami.jpg') no-repeat;\">\n    <div class=\"block-latest-news__wrapper\">\n        <div class=\"block-latest-news__col\">\n            <h3 class=\"block-latest-news__title\">Latest insights, news and events<\/h3>\n        <\/div>\n        <div class=\"block-latest-news__col\">\n                            <div class=\"block-latest-news__item\">\n                    <a class=\"block-latest-news__link\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/emotional-perception-and-first-filing-strategies\/\">\n                        <h4 class=\"block-latest-news__post-title\">Emotional Perception and First Filing Strategies<\/h4>\n                    <\/a>\n                <\/div>\n                            <div class=\"block-latest-news__item\">\n                    <a class=\"block-latest-news__link\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/ip-insights-from-raengs-state-of-uk-deep-tech-2025-report\/\">\n                        <h4 class=\"block-latest-news__post-title\">IP Insights from RAEng\u2019s State of UK Deep Tech 2025 Report<\/h4>\n                    <\/a>\n                <\/div>\n                            <div class=\"block-latest-news__item\">\n                    <a class=\"block-latest-news__link\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/mathys-squires-startup-client-birdshades-featured-on-bbc-news\/\">\n                        <h4 class=\"block-latest-news__post-title\">Mathys &amp; Squire&#8217;s startup client Birdshades featured on BBC News<\/h4>\n                    <\/a>\n                <\/div>\n                            <div class=\"block-latest-news__item\">\n                    <a class=\"block-latest-news__link\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/what-is-the-secret-to-maximising-funding-as-a-uk-startup\/\">\n                        <h4 class=\"block-latest-news__post-title\">What is the secret to maximising funding as a UK startup?<\/h4>\n                    <\/a>\n                <\/div>\n                            <div class=\"block-latest-news__item\">\n                    <a class=\"block-latest-news__link\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/mathys-squire-runs-workshop-for-deep-science-ventures\/\">\n                        <h4 class=\"block-latest-news__post-title\">Mathys &amp; Squire runs workshop for Deep Science Ventures<\/h4>\n                    <\/a>\n                <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull is-style-narrow has-black-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center has-white-color has-text-color\">Over <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-mathys-pink-color\">80<\/mark> attorneys based in <br>the <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-mathys-pink-color\">UK<\/mark> and <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-mathys-pink-color\">Europe<\/mark>, and teams <br>based in <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-mathys-pink-color\">China<\/mark> and <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-mathys-pink-color\">Japan<\/mark>.<\/h2>\n\n\n\n<div class=\"wp-block-buttons alignfull is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-499968f5 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-fill-big\"><a class=\"wp-block-button__link has-black-color has-white-background-color has-text-color has-background wp-element-button\" href=\"\/scaleup-quarter\/get-in-touch\/\" rel=\"\">Get in touch with our experts<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:73px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>There\u2019s only one of you. We help you keep it that way. Our trade mark attorneys operate in the space where creativity meets legal, and have decades of experience in this fascinating area. We are branding enthusiasts in every sense: our aim is to fully understand your business &#8211; its values, message and strategy &#8211;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-15","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Trade marks &amp; IP Protection for Startups | Mathys &amp; Squire<\/title>\n<meta name=\"description\" content=\"Protect your business&#039; individuality by trademarking it. 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