{"id":12,"date":"2020-08-05T09:46:30","date_gmt":"2020-08-05T08:46:30","guid":{"rendered":"https:\/\/www.mathys-squire.com\/scaleup-quarter\/strategy-investment\/"},"modified":"2022-11-03T10:09:17","modified_gmt":"2022-11-03T10:09:17","slug":"strategy-investment","status":"publish","type":"page","link":"https:\/\/www.mathys-squire.com\/scaleup-quarter\/strategy-investment\/","title":{"rendered":"Strategy &amp; investment"},"content":{"rendered":"<script src=\"https:\/\/unpkg.com\/isotope-layout@3.0.6\/dist\/isotope.pkgd.min.js\"><\/script>\n\n<div class=\"wp-block-boxes\">\n            <div class=\"wp-block-boxes__container\">\n                            <div class=\"wp-block-boxes__box w1 h1\" style=\"border:2px solid #a31a7e;\">\n                    <div class=\"wp-block-boxes__box__text\" style=\"background-color:#a31a7e;\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><a style=\"color: #ffffff;\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/understanding-the-basics\/\">Do you and your teams understand the basics of IP?<\/a><\/span><\/p>\n<\/div><\/div>\n                    <div class=\"wp-block-boxes__box__text hover\"><div><p style=\"text-align: center;\">Understanding the basics<\/p>\n<\/div><\/div>                                    <\/div>\n                            <div class=\"wp-block-boxes__box w2 h2\" style=\"\">\n                    <div class=\"wp-block-boxes__box__text\" style=\"background-image:url(https:\/\/www.mathys-squire.com\/app\/uploads\/sites\/2\/2020\/08\/BW-fruit-1024x576-1.png);\"><div><h1 style=\"text-align: center;\">Strategy &amp; investment<\/h1>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/\"><span style=\"color: #ffffff;\"><span style=\"text-decoration: underline;\"><strong>HOME<\/strong><\/span><\/span><\/a><\/p>\n<\/div><\/div>\n                                                        <\/div>\n                            <div class=\"wp-block-boxes__box w1 h1\" style=\"border:2px solid #007c92;\">\n                    <div class=\"wp-block-boxes__box__text\" style=\"background-color:#007c92;\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><a style=\"color: #ffffff;\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/storing-new-ideas-and-inventions-do-you-have-an-adequate-system-in-place\/\">Do you have a storage system for all new ideas, inventions, content, photos and creative output?<\/a><\/span><\/p>\n<\/div><\/div>\n                    <div class=\"wp-block-boxes__box__text hover\"><div><p style=\"text-align: center;\">Storing new ideas<\/p>\n<\/div><\/div>                                    <\/div>\n                            <div class=\"wp-block-boxes__box w1 h1\" style=\"border:2px solid #631d76;\">\n                    <div class=\"wp-block-boxes__box__text\" style=\"background-color:#631d76;\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><a style=\"color: #ffffff;\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/ownership-of-ip-rights-do-your-employment-contracts-make-reference-to-ip\/\">Do your employment contracts make reference to IP?<\/a><\/span><\/p>\n<\/div><\/div>\n                    <div class=\"wp-block-boxes__box__text hover\"><div><p style=\"text-align: center;\">Employment contracts<\/p>\n<\/div><\/div>                                    <\/div>\n                            <div class=\"wp-block-boxes__box w2 h2\" style=\"\">\n                    <div class=\"wp-block-boxes__box__text\" style=\"background-image:url(https:\/\/www.mathys-squire.com\/app\/uploads\/sites\/2\/2020\/08\/pexels-casey-cooper-3310466-768x1024-1.jpg);\"><div><\/div><\/div>\n                                        <div class=\"wp-block-boxes__box__inner p2\" style=\"background-color:#008770; border:2px solid #008770\"><div class=\"wp-block-boxes__box__text\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><a style=\"color: #ffffff;\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/have-you-identified-your-businesss-intangible-assets\/\">Have you identified the intangible assets of your business?<\/a><\/span><\/p>\n<\/div><\/div><div class=\"wp-block-boxes__box__text hover\"><div><p style=\"text-align: center;\">Identify intangible assets<\/p>\n<\/div><\/div><\/div>                <\/div>\n                            <div class=\"wp-block-boxes__box w1 h1\" style=\"border:2px solid #a31a7e;\">\n                    <div class=\"wp-block-boxes__box__text\" style=\"background-color:#a31a7e;\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><a style=\"color: #ffffff;\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/do-you-have-a-clear-idea-of-who-owns-and-controls-all-ip-within-your-supply-chain\/\">Do you have a clear idea of who owns and controls all IP within your supply chain?<\/a><\/span><\/p>\n<\/div><\/div>\n                    <div class=\"wp-block-boxes__box__text hover\"><div><p style=\"text-align: center;\">IP ownership<\/p>\n<\/div><\/div>                                    <\/div>\n                            <div class=\"wp-block-boxes__box w1 h1\" style=\"border:2px solid #102754;\">\n                    <div class=\"wp-block-boxes__box__text\" style=\"background-color:#102754;\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><a style=\"color: #ffffff;\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/do-you-track-your-competitors-ip\/\">Do you track your competitors&#8217; IP?<\/a><\/span><\/p>\n<\/div><\/div>\n                    <div class=\"wp-block-boxes__box__text hover\"><div><p style=\"text-align: center;\">Tracking your competitors<\/p>\n<\/div><\/div>                                    <\/div>\n                            <div class=\"wp-block-boxes__box w1 h2\" style=\"border:2px solid #a31a7e;\">\n                    <div class=\"wp-block-boxes__box__text\" style=\"background-color:#a31a7e;\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><a style=\"color: #ffffff;\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/do-you-have-standard-terms-or-agreements-in-place-to-be-used-when-engaging-external-agencies-consultants-or-freelancers\/\">Do you have standard terms or agreements in place to be used when engaging external agencies, consultants or freelancers?<\/a><\/span><\/p>\n<\/div><\/div>\n                    <div class=\"wp-block-boxes__box__text hover\"><div><p style=\"text-align: center;\">Agreements with external agencies or freelances<\/p>\n<\/div><\/div>                                    <\/div>\n                            <div class=\"wp-block-boxes__box w1 h1\" style=\"\">\n                    <div class=\"wp-block-boxes__box__text\" style=\"background-image:url(https:\/\/www.mathys-squire.com\/app\/uploads\/sites\/2\/2020\/09\/BW-big-ben-e1596545347140-1024x957-1.jpg);\"><div><\/div><\/div>\n                                                        <\/div>\n                            <div class=\"wp-block-boxes__box w1 h1\" style=\"border:2px solid #631d76;\">\n                    <div class=\"wp-block-boxes__box__text\" style=\"background-color:#631d76;\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><a style=\"color: #ffffff;\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/has-your-ip-been-created-in-collaboration-with-a-third-party\/\">Has your IP been created in collaboration with a third party?<\/a><\/span><\/p>\n<\/div><\/div>\n                    <div class=\"wp-block-boxes__box__text hover\"><div><p style=\"text-align: center;\">Third party collaborations<\/p>\n<\/div><\/div>                                    <\/div>\n                            <div class=\"wp-block-boxes__box w1 h2\" style=\"border:2px solid #008770;\">\n                    <div class=\"wp-block-boxes__box__text\" style=\"background-color:#008770;\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><a style=\"color: #ffffff;\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/enforcement-and-funding\/\">Have you got a strategy in place to address how you will enforce and fund your IP assets, if required?<\/a><\/span><\/p>\n<\/div><\/div>\n                    <div class=\"wp-block-boxes__box__text hover\"><div><p style=\"text-align: center;\">Enforcement and funding<\/p>\n<\/div><\/div>                                    <\/div>\n                            <div class=\"wp-block-boxes__box w1 h1\" style=\"\">\n                    <div class=\"wp-block-boxes__box__text\" style=\"background-image:url(https:\/\/www.mathys-squire.com\/app\/uploads\/sites\/2\/2020\/08\/BW-pillars-1024x576-1.png);\"><div><\/div><\/div>\n                                                        <\/div>\n                            <div class=\"wp-block-boxes__box w1 h1\" style=\"border:2px solid #102754;\">\n                    <div class=\"wp-block-boxes__box__text\" style=\"background-color:#102754;\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><a style=\"color: #ffffff;\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/ownership-of-ip-rights-do-you-see-ip-as-an-asset-and-consider-its-licence-sale-or-purchase-as-part-of-your-commercial-strategy\/\">Do you see IP as an asset and consider its licence, sale or purchase as part of your commercial strategy?<\/a><\/span><\/p>\n<\/div><\/div>\n                    <div class=\"wp-block-boxes__box__text hover\"><div><p style=\"text-align: center;\">Licence, sale or purchase of intellectual property<\/p>\n<\/div><\/div>                                    <\/div>\n                            <div class=\"wp-block-boxes__box w1 h2\" style=\"border:2px solid #a31a7e;\">\n                    <div class=\"wp-block-boxes__box__text\" style=\"background-color:#a31a7e;\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><a style=\"color: #ffffff;\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/third-party-commissioned-work-do-you-know-your-ip-ownership-rights\/\">Are you aware of the default position regarding ownership of IP rights, in particular, ones that are created by commissioned third parties?<\/a><\/span><\/p>\n<\/div><\/div>\n                    <div class=\"wp-block-boxes__box__text hover\"><div><p style=\"text-align: center;\">Third party commissioned work<\/p>\n<\/div><\/div>                                    <\/div>\n                            <div class=\"wp-block-boxes__box w2 h1\" style=\"border:2px solid #007c92;\">\n                    <div class=\"wp-block-boxes__box__text\" style=\"background-color:#007c92;\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><a style=\"color: #ffffff; text-decoration: underline;\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/policies-and-frameworks-to-ensure-valuable-ip-is-adequately-protected-before-being-disclosed-externally\/\">Do you have a policy and framework in place to ensure valuable IP is identified early and assessed for protection or infringement before it is disclosed externally?<\/a><\/span><\/p>\n<\/div><\/div>\n                    <div class=\"wp-block-boxes__box__text hover\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\">Assessment for protection or infringement<\/span><\/p>\n<\/div><\/div>                                    <\/div>\n                            <div class=\"wp-block-boxes__box w1 h1\" style=\"border:2px solid #008770;\">\n                    <div class=\"wp-block-boxes__box__text\" style=\"background-color:#008770;\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><a style=\"color: #ffffff;\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/do-you-have-ndas-and-confidentiality-agreements-in-place-to-protect-your-intangible-assets\/\">Do you have NDAs and confidentiality agreements in place to protect your intangible assets?<\/a><\/span><\/p>\n<\/div><\/div>\n                    <div class=\"wp-block-boxes__box__text hover\"><div><p style=\"text-align: center;\">NDAs<\/p>\n<\/div><\/div>                                    <\/div>\n                            <div class=\"wp-block-boxes__box w1 h1\" style=\"\">\n                    <div class=\"wp-block-boxes__box__text\" style=\"background-image:url(https:\/\/www.mathys-squire.com\/app\/uploads\/sites\/2\/2020\/08\/BW-fence-1024x576-1.png);\"><div><\/div><\/div>\n                                                        <\/div>\n                            <div class=\"wp-block-boxes__box w1 h1\" style=\"border:2px solid #008770;\">\n                    <div class=\"wp-block-boxes__box__text\" style=\"background-color:#008770;\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><a style=\"color: #ffffff;\" href=\"https:\/\/www.mathys-squire.com\/scaleup-quarter\/why-is-it-important-to-identify-your-most-valuable-intangible-assets\/\">Have you identified the intangible assets that deliver the most value\/competitive advantage for your business?<\/a><\/span><\/p>\n<\/div><\/div>\n                    <div class=\"wp-block-boxes__box__text hover\"><div><p style=\"text-align: center;\">Competitive advantage<\/p>\n<\/div><\/div>                                    <\/div>\n                    <\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-12","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with 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